
Mike Hart
President
DBA Software Inc.
Stay current with what's happening at DBA.
DBA Software Inc. was founded in 1992 by a father and son team, Warren and Mike Hart, both of whom learned manufacturing from the ground up at Hart Manufacturing, the family business started in 1927 by Harold Hart and managed for over 30 years by Warren Hart. The company made watering and feeding systems for poultry and had a diversified manufacturing operation that included injection molding, extrusion, metal fabrication, machining, and assembly.
Hart Manufacturing was a pioneer in computer automation and used one of the first in-house MRP systems for a company of its size. After the company was sold in the mid 1980s, Warren and Mike leveraged their computer experience to sell manufacturing software to other companies and ultimately represented five software packages of differing price levels and complexity.
In general, the Harts felt that these systems were too costly and complicated for most companies. Unable to find a software package that fit their vision of the ideal system, Warren and Mike formed DBA Software Inc. in 1992 for the purpose of developing an alternative to over-complicated ERP systems.
The company's first generation product, the original DBA Manufacturing (now named DBA Classic), was an immediate success. Over 7,000 systems were sold during its decade as the company's flagship product. This success was based on a simple formula: develop common sense software and sell it directly to end users for a reasonable price.
In 2004 the company introduced DBA Manufacturing Next-Generation, which featured an all-new design and built-in SQL database. This latest generation product is optimized for the make to order, custom manufacturing environment that is so common today.
In 2003 the company opened a new tech center in Austin, Texas, to provide a centrally located facility for its support and programming staff. The Austin operation is managed by another Hart family member, Joe Hart. Today DBA markets its software worldwide using a sales model based on self-help evaluation tools, low cost, single package pricing, and a unique 180-day return policy.